Campaign encourages parents to talk about alcohol

Source: Alcohol Policy UK

Follow this link for fulltext

Date of publication: January, 2010

Publication type: News item

In a nutshell: A new campaign, launched with the help of comedians such as Bill Bailey, is aimed at encouraging parents to talk about alcohol with their children.  The campaign, which includes a TV advert and online clips,  provides parents with information, links and tips on how to approach the subject.

Length of publication: Web page

Drinkaware’s response to Chief Medical Officer’s guidance on children and alcohol

Source: Drinkaware.co.uk

Follow this link for fulltext

Date of publication: December, 2009

Publication type: News item

In a nutshell: Following advice from the Chief Medical Officer on the consumption of alcohol by children and young people Drinkaware has provided tips for parents including:

• Be a positive role model – adults should drink with the recommended daily guidelines (3-4 units for men, 2-3 for women)
• Introduce the topic early – the average age for young people to have their first alcoholic drink is 13
• Don’t make alcohol a taboo subject – ensure your child can talk freely to you about alcohol.
• If your child does get drunk try not to overreact – talk to them about it the next morning: listen to what they have to say and try to understand their situation.

Length of publication: Web page

Nearly two thirds of young people who drink alcohol do it at home

Source: Drinkaware.co.uk

Follow this link for fulltext

Date of publication: November, 2009

Publication type: Press Release

In a nutshell: Drinkaware has launched an area of its website to help parents tackle youth drinking. 63% of young people who drink alcohol admit they do it most frequently in their own home according to research of 16-17 year olds. As a result, Drinkaware has launched a brand new section of their website targeted specifically at parents.   The site also offers advice and tips to encourage parents to broach the subject with their children. Drinkaware is also encouraging parents to monitor their own behaviour in order to help them show a good example to their children

Length of publication: Web page

Some important notes: The new area of Drinkaware can be found by clicking here